Human Treasure Hunt This is an activity to help your students get to know one another better and practice their soft skills (also[...] read more
Garbology Garbology is an activity that will give students an understanding of observational market research.[...] read more
Alphabet Soup The purpose of Alphabet Soup is to reinforce the importance of a recognizable logo.[...] read more
Target Market Person Market segmentation is a marketing analysis strategy that involves subdividing the market into smaller groups called segments.[...] read more
Social Media Plan This activity is designed to guide your students through the thought process and steps in creating a Social Media Plan.[...] read more
Personal Branding Project This is a project to help your students understand brands and create a brand for themselves.[...] read more
Mockups Mockups is a game created by Dr. Liz Gerber, professor at Northwestern University with the help of her students.[...] read more
The Footwear Design Project The Footwear Project is a fast-paced project leading students through the design thinking process.[...] read more
Speak Out Cards Speak Out Cards afford students the opportunity to practice speaking digitally to others through virtual classes and/or typed responses.[...] read more